My Software Gold Mine Web Log

Why HTML is the “Language” of the New Century

April 26, 2007 10:49 pm

Language is a vital tool for every person no matter what
his nationality, cultural identity, religion, or status in
life is. And because communication is essential in the life
of a person, language is a very important component of a
person’s social life.

One area in which language plays a very important role is
in marketing. In marketing products, services, or any other
thing, one would surely need to communicate or interact.

As we see an emerging trend of more and more businesses
marketing their products and services online, we’re again
seeing a new language gaining a lot of popularity in the
marketing scene.

That language is HTML—the newest language of marketing, and
more importantly, the language of the new century.

So what is HTML? HTML is an acronym for Hypertext Markup
Language. This is the computer language used for the design
and creation of web pages and all other online information
posted on the Internet and read through web browsers. In
fact, you can read this article online with all the
designs, graphics, and templates surrounding it because of
HTML.

But the importance of HTML goes beyond just allowing you to
see this article online. Notice how beautifully or
creatively this article is arranged or how it is placed on
this page with all other content surrounding it. That, my
friends, is also made possible through HTML.

Aside from making a document readable online, HTML also
gives the article form and structure on the web page. But
the use of HTML still doesn’t find its end there.

Again, you may notice on this page that blue underlined
text. That text is called links and they can direct you
from one web page to another. And as you might have already
guessed, those links are also made possible through HTML.

It is actually HTML that made the Internet convenient and
fun. And basically, the World Wide Web is very popular
today because of HTML.

Now that you know how important HTML is, you may just want
to take a look at what this “language” really looks like in
writing. Well, you can start by discovering how this page
looks in plain HTML. Just point the mouse to the View
button of your browser’s menu bar, click it and choose
Source and alas! You’ll see the HTML code that looks like…
gibberish!

Now, don’t despair. If the HTML code you’ve seen simply
doesn’t make any sense to you, don’t worry for you are not
alone. There are many people like you. In fact, a lot of
them have spent much of their life relying on the World
Wide Web for information, and yet, they are surprised when
they first see HTML code.

If you’re a person who simply searches for information on
the Web, you probably won’t need to understand HTML at all.
But if you are into marketing and you want to take
advantage of the benefits that online marketing can
provide, I’m afraid you have to learn HTML.

Well, HTML is really not a very hard language to understand
and use. In fact, learning HTML can be easier than learning
a foreign language. All you need to do is spend some time
understanding the HTML tags, and sooner than you think, you
can make sense of the tags you first saw when you viewed
the HTML source of this web page.

Learning HTML can be a lot easier and faster if you have a
book to guide you.

When speaking about HTML learning guides, I can’t fail to
mention the ebook created by John Delavera entitled “My
Early Days on the Net
.” In this ebook, John chronicles his
experiences when he started working on the Internet.

More importantly, John shares in this ebook a lot of the
things he learned about HTML. Further, he made learning
HTML a lot easier for his readers. In fact, anyone can
learn all things about HTML in just one lesson in the
ebook! Is that amazing or what?

HTML is indeed the “language” of the new century, and as
online marketers, we need to understand the language and
learn how to use it. With ebooks like “My Early Days on the
Net
,” taking advantage of this “language” becomes possible
for each and every one of us.

Gilles Rais

Use JVManager to control all Products & Sales records

April 23, 2007 10:40 pm

Using JVManager is a very practical way to purchase
products. With just a few clicks, you can now enjoy, relax
and take pleasure in your fortunes. With this, you can run
your company the clever and quick way to liberty, triumph,
and most of all, power.

There are some mistakes and blunders that are common in
most businesses. However, one must strive and think of ways
to keep it steady. Even though you are affiliated or you
accept orders online from customers, you still do not hold
a record for all the customers, the sales, and the
products.

Doing follow-up with customers and clients by means of
auto-responders would be okay, but it still would not have
all the customers pledged to the lists and records for each
faction.

The more programs and links you create to do the work for
you, the harder it is to monitor and thus, the risk is
higher. Online businesses are considered the biggest
venture at this time.

Since the information age is here, one may benefit from
advantages it gives. One must not underestimate the
capabilities of the online technology.

You can get orders, enroll affiliates, organize your
business, communicate with JV Partners, and have ease in
finding your marketing requisites and essentials all in one
package.

After all, there is JVManager. This can allow you to take
payments by means of different payment doorways.

Moreover, it can keep all the records of all your
customers, clients, sales, products, and affiliates. In
addition, it is in general a structured and well-thought of
program that keeps you updated and organized as long as
your business goes.

So one can rule over his/her famous, eminent company
without having to spend all of his/her riches to run and
sustain an online industry.

It is so far the most elastic and comprehensive customer,
sales, and affiliate management scheme for the Internet’s
most challenging neighborhood. It is the best solution to
your online business needs.

With JV Manager, you can automate your sales and take
payments through different credit card processors. It can
even monitor and accept subscriptions.

Moreover, it can take care of the orders, your email
duties, and your JV Manager tasks, and there is much more
in store. It can be used on your server; you will no longer
think of the monthly payments you need to make!

It can do the job 24/7 and it can send the cash from your
sales into your accounts. The best thing is that the
records are intact and integrated. Furthermore, it sends
the receipts to your customers and takes good care of the
emails for their purchases.

In addition, it has an affiliate software program that
handles the business, which will allow other people to
promote your products and goods, but you also receive the
commissions you deserve. Whether you are a novice or a
professional, you can use JVManager. It is the most
practical and friendliest solution on the World Wide Web.

Everything you are looking for is here. From the Package
and Product Manager, Universal Payment Manager, Download
Manager and URL Protector, Charity Manager, Refund Manager,
and Sales Manager to the Affiliate Manager, Membership
Manager. Automatic access and password Generator,
Autoresponder Manager, and much more.

Some people say it’s a very powerful software program that
integrates and unites all the best qualities and elements
into one.

It also operates and promotes on maximum drive and the good
thing is that your profits and sales multiply and
continuously increase. People also say that using JV
Manager helps you learn a lot and aids you to work and
control your business better.

You learn new things and expand your enterprise as well. It
provides management centralization for entrepreneurs and
businessmen. JV Manager can consolidate and organize your
business effortlessly.

You can install it on a server and you can bring your
business into play. You can use it for all of your products
and merchandise even if they are situated on another
server. It begins with new ways of taking transactions for
your products. JVManager can handle both packages and
products.

JVManagerâ„¢ and Fantasosâ„¢ are trademarks of The
Internet Company LLC.

Gilles Rais

Monetize Your Articles

April 19, 2007 3:21 pm

If you are a web developer that is looking to make your web content work for you, you should look into the many ways in which you can monetize your articles.

When it comes to articles, web developers should look at them as pure content. Just like videos, scripts, images, etc can be used to generate income, so can articles. Here are a few ways in which you can make your content work for you.

One way your articles can work for you is to draw traffic to your site. Web developers should always remember that your content is what primarily attracts your visitors, keeps them on your website for a long period of time and is largely responsible for them returning again and again.

By having high quality content written on interesting topics that compliment the overall theme of your website, you should be well on your way attracting visitors and keeping them. Unfortunately, there are those that cut corners and use spam content or content that doesn’t make much sense.

These sites are called scraper sites or spam sites. The content might look good to search engines, but not to the human eye. If you are looking for an easy way to fill your site with high quality content, you should always remember that there are no short cuts.

PLR articles are a great way to maximize your return on investment as well as give your visitors quality content. PLR stands for private label rights and this is content that is shared among a set of members.

Using PLR articles is a great way to fill your site up with high quality content, have visitors come to your site due to the content and keep them on your site for long periods of time as they gain information from your PLR articles.

The longer your visitors are on your site, the more important they usually rate it. One of the great ways to monetize your articles on your site is by offering services and products that coincide with your article’s content.

For instance, if you have a website based on gardening and you have a webpage with an article titled “Growing Delicious Tomatoes”, you may want to offer tomato seeds, or an ebook on growing the perfect tomatoes.

As you can see, you might be able to convert much more sales by using content instead of just having only an add advertising a tomato ebook.

By giving visitors important information, making them feel comfortable at your site and allowing them to navigate around your site, you are actually building a relationship with a visitor.

While most visitors won’t buy your product during their first visit, if you constantly keep updating your contact, you can convert quite a few of your visitors as time progresses.

Articles are an extremely important part of any website and should not be ignored. If you are thinking of selling any type of product or service, you can increase your sales by monetizing your articles.

Gilles Rais

Build a Profitable Web Site with Articles

April 16, 2007 3:17 pm

If you are a web developer, here is a tip that will surely increase your site’s revenue; articles are the key to your web sites success.

You should know that articles are extremely important for your web site and in many cases the most important component of your website.

Appeal to Your Visitors with Articles
If you think about it, most visitors to your site come there in search of information. While you may occasionally find a visitor that only visits your site to buy a product, most land on your page seeking information and then find products and services that interest them in which they buy.

This is where articles come in handy. Articles are a great way to entice visitors to stick around and read valuable information. Information in the form of articles can be on any topic that you choose.

Whether you have a web site on cars, fashion or nuclear physics, you can always include articles that will appeal to your visitors.

Marketing Your Site with Articles
Articles can not only help your site when they are located on your web pages, but they are enormously efficient in advertising your site throughout the Internet.

One way to use articles to market your web site is to submit them to the many article directories. Article directories are where other web developers go for high quality content. Web developers check out articles that others post and if relevant to their website, download them and post them onto their own website.

You might ask, “What’s in it for me?” The answer is that with every article you post on an article distribution site, you are allowed to add a bio which includes a small advertisement of your service, product or website and your web site link.

When web developers post your articles on their web site, besides your article and advertisement for your product, service or website only being seen on your individual site, it is now seen on perhaps dozens or even hundreds of different websites.

You can see how easy this method can help you attract visitors to your site and pump up your product or service sales.

One Way Back Links
Another way articles can directly translate into profit is by the one way back links. When you submit your articles to article submission sites, these articles include your bio and web site link as stated above.

The beauty of having your web site link is two fold, first people can easily click on the link and visit you personally, and secondly, search engines will count those one way back links favorably.

The more one way back links you have, the more important your web site is perceived by the search engines. In theory, a web site with lots of links can rise in page rank and the search engine indexes, bringing you even more traffic.

By following the above tips, you can see just how easy it is to build a profitable web site with articles.

Gilles Rais

Why Do Consumers Shop Online?

April 13, 2007 4:50 pm

Shopping online can be a wonderful experience.

There is a virtual universe of diversity when it comes to the commodities and services that you will find, such as business supplies, electronics or jewelry — and they are all to be had at the momentum of your mouse!

One very cool thing about the Internet is that you do not have to wait for special offers to arrive in the snail mail!

Consumers have persisted in migrating their shopping to the Internet. After years of speedy adoption, growth continues in the percentage of consumers who shop online. Internet commerce is becoming increasingly established in today’s society.

Retailers are finding they must understand the personal qualities and viewpoints of shoppers that would make their buyers more likely to shop online.

Broadband Internet access has penetrated a large percentage of homes — and those buyers are leveraging a big impact on online shopping patterns.

The Internet just might be turning into the greatest window shopping event for online shoppers. Greater refinement with browsing is inviting consumers to become more inclined to comparison shop online, before purchasing.

Increasingly, Web shoppers are using the Internet as the ultimate “catalog of catalogs.”

This indicates that Web businesses need new Website designs in order to be of better service to digital window shoppers. This will encourage their visitors to return.

Internet shoppers are likely to visit ten or more Web sites before returning to a favorite location, hours or days later, to make their purchase.

This new tendency of leaving a site before completing the purchase indicates that Net merchants must rethink their marketing strategy and even their Web site design.

Awareness of the significant elements that clarify whether someone will shop online is not a frivolous activity. Some of the elements are price; “store ambiance,” service, convenience, and product variety.

Consumers are more prone to shop online — and at a particular store — because the payback of doing so out-weighs the costs.

In spite of all these benefits, there are many things to consider while shopping on the Internet. While we may not like to think about this, there are large numbers of scamsters on the Internet just lurking to see just when they can take your hard-earned dollar.

Concern about online security might be on consumers’ minds, but it has not stopped most from shopping online. A considerable number of shoppers are still on their guard about E-commerce safety, but more and more, it looks like many are taking hands-on steps to shield themselves and their computers.

In ending, consumers generally regard online stores as more and more essential to their shopping needs. We save valuable time and use that time for sports or recreation — this has become essential to us.

E-shopping has made this possible. A very high percentage of consumers who are savvy in traveling the online highway will rate online shopping and E-business as indispensable and necessary for the future.

Who needs the stress of driving, using the taxi service, or taking a bus after our long shopping is done? We love the benefits of deliveries to our doorstep!

Gilles Rais

My Contact Station, affordable and secure contact forms

5:52 am

Do you also hate spam?

I’m sure you know that the contact form on your web site is a spammer’s favorite place to harvest your address so they can send you all their junk email.

That’s why you need to check out this new software that just became available.

It’s called My Contact Station, and it is an affordable all-in-one secure website contact solution that solves the email harvesting problem, provides an attractive interface for site visitors and installs easily in a matter of minutes.

I’m going to keep this short, because I have no doubt that you are going to want this the moment you see it… especially when you see the price: $7 only.

If you have a web site, secure your site from spammers right now with My Contact Station. It is easy to install and use:

My Contact Station

To Your (spam free) Success,

Gilles Rais

Radio Advertising – Traditional and Internet Radio

April 10, 2007 4:48 pm

All business owners, including we who are marketing on the Internet, are sooner or later confronted with a considerable dilemma — how do I advertise, what is my best medium, and which will be the best deal for each dollar I spend?

Even online, there is much talk about the effectiveness of land-based promotional methods, and we are admonished to not forget the power of snail mail, as people respond so well to postcard messages, for instance.

Do newspaper ads snag more attention than radio spots — or is the muscle of television the superior way to go? And what about the high tech World Wide Web?

For those of us in Net Marketing, the latter will feel more comfortable, but does that make it the best choice, every time? The answer is different for each business, each circumstance, each locale, and each service or product.

For years, people have tuned into radio talk shows, radio morning shows, as well as all their favorite broadcasters and their homey local styles.

If you are like most of us, you are flipping on the radio along with the wake-me-up and where’s-my-coffee world. From a marketing standpoint, however, do you comprehend the worth of regular, terrestrial (land-based) radio advertising?

While many still say that your marketing dollars should be parted out into various categories, you will find that radio is an exceptional place to start.

What does radio advertising have to offer you, especially as your business is online?

Consider this recent data for the November 2006 Elections:

“More than a third of Americans are turning to the Internet
for information about the elections next week, according to
a poll released by the Associated Press and America Online
last Friday.

“It found that more voters (26.8 percent) picked the Net as
the best place to learn about a candidate’s position on
election issues or to research general election issues,
compared to television (20.5 percent); newspapers
(17.8 percent); radio (6.6 percent); pamphlets, brochures
and direct mail (5.4 percent); and magazines (2.8 percent).”

Resource: http://www.ecommercetimes.com/story/54012.html

There are a multitude of reasons for Net Marketers to choose to augment their advertising program with radio:

• Radio offers a wide selection of formats which will help
with targeted markets, with specific advertising messages.
It can be successfully targeted to consumer segments, such
as teen-agers versus retirees, or men versus women

• Radio spots can be repeated often, thereby driving the
message home. Once again, repetition is the heart of
effective advertising, and actually is the core of any
“learning” activity

• Radio ads are broadcast and heard 24 hours per day

• Radio can be heard by people as they are driving to the store;
messages that people hear just prior to their actual
shopping experience are very powerful

• Radio tends to be cheaper per broadcast than either TV or
print, and as a matter of fact, it is probably the most
cost-effective of all the media

• Radio uses a form of “theater of the mind.” It uses voice
and sound effects to create images in the listener’s mind –
which is highly appealing to the human imagination. This can
be more potent than any pre-developed television image or
printed photograph

• Radio reaches people who do not like to read magazines or
newspapers, as well as people who do not have the opportunity
to view outdoor items such as billboards, and those who do not
watch TV or use computers

Radio is quite versatile and will allow you to tell your own unique marketing story for a smaller portion of your budget — and with excellent results.

Are you beginning to see that there are many incentives to head to the radio advertising market with your next killer product? You can advertise on specific radio programs in order to target your exact audiences.

So, what is the whole story about Internet radio? Every day, millions of people listen to Internet radio. Unlike conventional radio, online radio stations are easily reached by listeners anywhere, worldwide, by simply using a computer connected to the Internet.

Today, thousands of “terrestrial” radio stations are streaming their content all over the Internet.

Yahoo! representatives have stated that the audience IS there:

“All of a sudden you had Mr. Mainstream America, who isn’t
advanced technologically, trying out radio on their computers…
Suddenly AM/FM stations seem very old-fashioned… The consumer
demand is tremendous. Now it’s really kind of figuring out how
to make it work from the advertisers’ perspective.”

Source: http://www.forbes.com/services/2004/06/03/cz_pk_0603radio.html

Right now, old-fashioned AM/FM stations are where businesses prefer to spend their advertising dollars — to the tune of some $20 billion each year.

The Internet radio advertising market, by contrast, is much smaller. But, somewhere in the foreseeable future, think single-digit millions.

Given the opportunity and the right timing, Internet radio will soon be a major online advertising preference in the not-too-distant future.

Gilles Rais

Niche Marketing And Tapping In To Interest-Specific Groups

April 7, 2007 4:46 pm

If you are just beginning to explore the endless realms of interest-specific groups, be forewarned that, indeed, the list is huge!

Pick something of vital interest to you, or choose something that you suspect has a healthy gathering of followers. Here are things to consider:

• Leisure Activities & Hobbies — Concentrating on a particular and specific leisure-time interest can be an excellent way to tap into a niche market. Putting your hobby or your expertise to work for you is an brilliant way to create a side business, a full time home business, or just creating some extra income while assisting you in doing more of the things you love. A captivating hobby is a positive, healthy way to escape, if only for an hour at a time.

By definition, a hobby is a leisure or recreational pursuit that someone engages in, outside of their regular career. It is a touch that adds quality to your life and sparkle to your nine-to-five job. To be able to provide solutions to others in their needs and desires within their own hobbies, is special, indeed. Very lucrative online businesses are centered in thousands of specialty Web sites who cater to hobbies and leisure activities.

• Collectors Sites — Collecting is a fun activity, and one of the most interesting things to collect are art pieces. Your possible targeted groups would include hundreds of sub-specialties in the art world, from ceramics, to art prints, to the tools and supplies for any of those areas.

• Outdoor Activities — Camping is a hobby that many people also enjoy. We all know some people who just cannot stay out of the outdoors. Each of these groups will have specific marketing needs.

• Travel — Some people just like to see new things and visit new places they have never been before. Your target group might be involved in business travel, family vacations (especially to specific family holiday locales), or even occupations that include travel, such as truckers or those in import/export.

• Gardening and Environment — There are numerous subject specialties, including botany, gardening, horticulture, landscape design, agriculture, biogeography, ecology, environmental topics, geography, homesteading, natural history, natural resources, wildlife conservation.

• Science and Medicine — Special interest groups might include technology, clinical medicine, engineering, physics, veterinary medicine.

• Sports — Many special-interest activities can be easy to learn. You might start a new business on the topic of going biking. A simple search will show you how many sub-areas there are! From mountain biking, to family-outing holidays, to bike racing, and many more.

There are hundreds of special interest groups who could use your expertise and products. Take care in developing your relationships with your customers, and your business will take on a life of its own!

You can find niche sites for your business on Your Online Business section.

Gilles Rais

Information Overload And The Internet Marketer, Part 3: The-HYPErventilating-Syndrome

April 4, 2007 4:46 pm

It has come to my attention that the Internet and what we’ve come to know as Information Overload have a whole lot to do with… breathing.

So much of the large load of information that come to us has to do with HYPE, and from this combination, I’ve coined the term HYPErventilate.

Our only course of action is to take a deep breath and just Dive In. During your hard work of pitching it all to the curb, you’re in for a bit of heavy breathing. And lastly, when you’ve emptied the trash, you can then breathe easy.

We have all been dealing with the increasing information load for more than two decades. Here is a quote — not from our new 21st Century, but from 1990:

“Everything from telegraphy and photography in the 19th century
to the silicon chip in the 20th has amplified the din of information,
until matters have reached such proportions today that for the
average person, information no longer has any relation to the
solution of problems. Our defenses against information glut have
broken down; our information immune system is inoperable. We don’t
know how to filter it out; we don’t know how to reduce it; we don’t
know to use it.”

~Neil Postman

Resource: http://www.eff.org/Net_culture/Criticisms/informing_ourselves_to_death.paper

Indeed, information barrages us from all directions at an amazing rate. Information overload is frighteningly easy to encounter and almost desperately hard to counteract.

Deep in the bottomless pit of newsletters, RSS feeds, personal Email consisting of family announcements and forwarded Cute Stuffs, and professional Emails, you find that you have perhaps hundreds of pieces of information to assimilate every day.

Do you literally find yourself “zoning out?” Does all of this unconnected content take away the focus from the primary information you’ve also received, and which has complete relevance to the here and now, and the success of your business?

It is becoming more and more complicated to sift the golden nuggets of real information from the mountains of fool’s gold that is the data hurled our way from all directions.

You literally get lost in an avalanche of information. Of course, to a certain extent, we bring this upon ourselves — most of us try to take in just too much of all the goodies that this age of unlimited digital access has brought us.

Not to mention all the traditional sources such as TV, radio, billboards, and the other gazillion media pieces that hit us every day. It is no wonder that we feel overwhelmed. Daily, we have reason to HYPErventilate.

Although I’ve taken a light approach in this writing, there are serious physical symptoms showing up in people who live large amounts of time online.

Professors of psychiatry at Harvard have studied the consequences of technology on the human attention span and our ability to focus on core tasks.

They have coined the term “pseudo-attention deficit disorder” (ADD). Although those of us who suffer from this disorder don’t truly have clinical ADD, we do live with a shortened attention span.

To help you in your fight against information overload, learn to recognize the daily happenings that produce the problems. Once you see the patterns, there are ways to counteract and defend against being overwhelmed:

• Don’t allow the profusion of content to work against you.
Instead, modify the way in which you manage it.

• Today’s demand for what amounts to out of control multitasking,
and the deluge of information have fashioned a counterproductive
way of life. What a paradox this is: The more we attempt to do,
the less we actually get done… and the more swamped we are
with information, the less time we can effectively absorb it.

• Use your Email filters and weed out the junk. A lot of what you
receive is the latest “fad” for spammers and will have identical
subject lines or phrases. It only takes a few moments to create
a filter, and this will refunnel all the repeat spam from your
inbox. Choose some keywords contained in the subject line or the
body of the message. This will filter out those Emails that match
your keywords.

• In limiting the quantity of material that comes to you, you will
purge much of the source of your information overload. Once
you’ve accomplished this, you will have more time to spend doing
the things you need to do, for growing and developing your
business.

Here is the bottom line: Implementing uncomplicated strategies for dealing with information overload online today will bring great rewards in peace of mind and increased time management, in the future.

You will find you will have more time for the things you really enjoy, and for being with those who mean the most to you. Instead of being a victim of the HYPErventilating Syndrome, you will discover that

“Once in a blue moon, people will surprise you, and once in a while
people may even take your breath away.”

~from Grey’s Anatomy, 2005, http://www.imdb.com/title/tt0413573/quotes

So. Again. Take a deep breath and dive right in. This time, you’ve tamed the Information Overload Beast, and you are in control.

Gilles Rais

Information Overload And The Internet Marketer, Part 2: Stress Management Tactics

April 1, 2007 4:41 pm

Information overload happens when you are attempting to learn too much, too fast.

What a statement for the 21st Century! I can just hear the groans — this is the INTERNET! Of course it’s too much, too fast!

Because you are an Internet marketer, I am guessing that you just think that stress comes with the territory. But, does it have to? Let’s explore what we might be able to do to alleviate this.

A lot of the stress and apprehension, and our sense of overload that we carry comes from feeling our lives are out of control. We plainly feel overloaded.

Is this a new thing? Is this a part and parcel of having entered a new century?

Ponder this quote, and decide for yourself whether or not this came from a post-Y2K speech:

“…[W]e don’t know what information is relevant, and what
information is irrelevant to our lives. Second, we have
directed all of our energies and intelligence to inventing
machinery that does nothing but increase the supply of
information. As a consequence, our defenses against information
glut have broken down; our information immune system is
inoperable. We don’t know how to filter it out; we don’t know
how to reduce it; we don’t know to use it. We suffer from a
kind of cultural AIDS.”

~Neil Postman

Resource: http://www.eff.org/Net_culture/Criticisms/informing_ourselves_to_death.paper

This speech was made in 1990! Not in 2006 at the writing of this article. We’ve been dealing with technology-driven overload for much more than two decades.

Are you suffering from business stress? Business stress is experienced during times of conflict, heavy loads, bereavement, illness, anxiety, or fear.

It is a description of the frenetic pace of business life. Everybody responds in different ways to stress. Some people are able to cope and take it in their stride, but others find the burden is too heavy, and buckle under the strain.

Taking the necessary steps to prepare yourself for the stress and , many times, the rejection that all new businesses confront ,will allow you to develop your background and experience and create a truly successful business.

Surveys indicate that stress levels are at an all-time high, and a key source of that stress is information overload. There is a tremendous amount of information on the Internet.

If you move toward it judiciously, you will benefit. If you don’t approach it shrewdly, you may end up suffering from information overload.

One common reaction is to start pitching large portions of your saved info into the E-File 13. And you probably are deleting some really good, needed information mixed in with all that junk mail you receive.

Your office space and your computer workspace are mirror images of you and your business. An organized, shipshape workspace will allow you to be more productive and less stressed.

Once you devise your plan for keeping what is essential and throwing the accumulated junk away, you will suddenly find that your surroundings are very pleasant and not so conducive to the info overload you’ve been dealing with.

You will stop losing so much time searching for files. As a matter of fact, you might even find yourself with enough time for an evening out!

Always keep in mind one of your top reasons for entering the world of online business, and leaving behind the nine-to-five routine. You are in this to have FUN!

Don’t let temporary activities create stress. Don’t feel like you have to do every single thing perfectly. Interact with visitors to your site, and create a real community of like-minded folks.

Perhaps you could even include your experiences with information overload and stress to your newsletter readers. It would open the door to real conversation where everyone will learn new ways of dealing with our digital age.

I will leave you with two quite brilliant observations about dealing with stress:

“Half our life is spent trying to find something to do with
the time we have rushed through life trying to save.”
~Will Rogers, Autobiography, 1949

“There’s never enough time to do all the nothing you want.”
~Bill Watterson, Calvin and Hobbes

Gilles Rais


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